Finding the best pillows in Australia is harder than it sounds. Choosing from the best pillows Australia has to offer means sorting through memory foam, latex, microfibre, contour and standard options — often with little guidance on what actually suits your body, sleeping position or pain needs.
At The Back and Neck Bed Shop, we’ve been helping Australians sleep better for over 20 years from our Booragoon, Perth showroom. Our pillows are recommended by doctors, chiropractors, physiotherapists and occupational therapists across Western Australia. We also ship Australia-wide, so no matter where you are, you can access our range.
In this guide, we break down the best pillows available in Australia in 2025 — by type, sleeping position and specific needs — based on two decades of hands-on sleep expertise.
What Makes a Pillow the “Best”?
Before we dive in, it’s worth understanding what separates a great pillow from an average one. The best pillow for you depends on three things:
- Your sleeping position — side, back or stomach sleepers all need different support heights and firmness levels
- Your body frame — broader frames generally need a higher, firmer pillow to keep the spine aligned
- Any pain or health conditions — neck pain, shoulder pain, sleep apnoea and headaches all require specific pillow features
There is no single “best pillow” for everyone. But there are clear best options within each category — and that’s what we cover below.
Best Latex Pillow Australia
Natural latex pillows are consistently our top recommendation for Australians who want a pillow that lasts, supports and stays cool. Latex has a firm, responsive “push back” feel — it compresses under the weight of your head and neck, then gently pushes back to maintain alignment rather than letting your head sink.
Our top pick is the Getha Natural Latex Pillow. Getha is a Malaysian manufacturer using 100% certified natural latex — ECO and LGA certified, which means you can trust it’s the real deal and not a synthetic blend. The benefits of a quality natural latex pillow include:
- Naturally hypoallergenic and resistant to dust mites — ideal for allergy sufferers
- Excellent temperature regulation — sleeps cooler than memory foam
- Durable — a quality latex pillow can last 5–8 years with proper care
- Firm, supportive feel ideal for side sleepers and those with neck or shoulder pain
- Biodegradable and sustainably sourced
Best for: Side sleepers, allergy sufferers, those wanting a natural and sustainable option, people with neck and shoulder pain.
Best Memory Foam Pillow Australia
Memory foam pillows are the most popular choice among our customers, and for good reason. Studies consistently show that the majority of people who switch to a quality memory foam pillow report improved sleep and reduced neck pain. The key word is “quality” — there is a significant difference between cheap memory foam and premium 3rd generation memory foam.
Our top recommendation is the Mlily Memory Foam Pillow range. Mlily uses advanced 3rd generation memory foam, which means it’s non-heat responsive — it feels the same in summer and winter, unlike cheaper foam that goes rock hard in cold weather. Key benefits include:
- Contours precisely to the shape of your head and neck, distributing pressure evenly
- Returns to its shape every time — no flattening over time
- Hypoallergenic and chemically stable
- Available in regular and contoured profiles to suit different sleepers
- Cooler to sleep on than standard memory foam
Best for: Back sleepers, those with neck pain or headaches, people who want personalised contouring support.
Best Pillow for Neck Pain Australia
Neck pain is one of the most common reasons people visit our Booragoon showroom. The wrong pillow keeps your neck in a misaligned position for 6–8 hours every night — it’s no wonder people wake up stiff and sore.
For neck pain sufferers, we recommend a contoured memory foam or latex pillow. The contoured shape — with a raised section at the edges and a lower centre — is specifically engineered to cradle the neck in its natural curve while your head rests in the correct alignment.
Key features to look for in a pillow for neck pain:
- Contoured or orthopaedic profile to support the cervical spine
- Medium to firm density — too soft and the neck sinks out of alignment
- The correct height for your body frame and mattress firmness
- Washable cover for hygiene
Our team is trained to assess the correct pillow height for your specific frame and mattress combination — something no online retailer or department store can offer. We invite you to come in and be properly fitted.
Best for: Anyone experiencing morning neck stiffness, headaches or shoulder pain.
Best Pillow for Side Sleepers Australia
Side sleepers need a higher, firmer pillow to fill the gap between the shoulder and the head, keeping the spine in a straight horizontal line. A pillow that’s too flat will cause the head to drop, straining the neck muscles throughout the night.
Our top recommendations for side sleepers are:
- Getha Latex Pillow (High Profile) — firm, supportive, maintains height all night
- Mlily Contour Memory Foam Pillow — conforms to the side-sleeping position and provides excellent shoulder pressure relief
- Complete Sleeprrr Adjustable Pillow — our most customisable option, with removable foam inserts that let you dial in the exact height and firmness for your body
Best for: Side sleepers, broader-framed individuals, those who share a bed and have different height preferences.
Best Pillow for Back Sleepers Australia
Back sleepers need a medium height pillow that supports the natural inward curve of the neck without pushing the head too far forward. A pillow that’s too high when sleeping on your back will push your chin toward your chest, straining the cervical spine.
Our top picks for back sleepers:
- Mlily Memory Foam Standard Pillow — medium height, conforms to the back-sleeping position perfectly
- SpineAlign Latex Pillow — medium profile, excellent support without excess height
Best for: Back sleepers, people recovering from neck or back injuries, those who switch between back and side sleeping.
Best Pillow for Sleep Apnoea Australia
For CPAP users and those managing sleep apnoea, a standard pillow simply doesn’t work — it interferes with the mask and creates pressure points on the face. We stock the EAZY Breather Apnoea Pillow, which features a unique patented scalloped design that keeps the nose and mouth free of obstruction and accommodates CPAP masks without displacement.
Best for: CPAP users, sleep apnoea sufferers, those who snore.
How to Test If Your Pillow Is Right For You
Here’s a simple at-home test: fold your pillow in half and let go. If it doesn’t immediately spring back to shape, it’s time for a new one. A good pillow should recover instantly.
Beyond that, ask yourself:
- Do you wake up with a stiff neck or shoulder pain?
- Do you find yourself constantly readjusting your pillow through the night?
- Has your pillow gone flat or lumpy?
- Is your pillow more than 2–3 years old?
If you answered yes to any of these, it’s likely your pillow is contributing to poor sleep quality.
Why Buy Your Pillow from Back & Neck Bed Shop?
We are not a general homewares store. Every pillow we stock has been specifically selected by our team for its quality, support and durability. We don’t sell pillows we wouldn’t recommend to our own families.
What sets us apart:
- 20+ years of sleep expertise — we’ve helped tens of thousands of Australians sleep better
- Recommended by health professionals — our pillows are referred by doctors, chiropractors, physiotherapists and occupational therapists across WA
- In-store pillow fitting — visit our Booragoon showroom and our team will assess the correct pillow for your body frame, sleeping position and mattress
- Australia-wide delivery — we ship to Perth, Sydney, Melbourne, Brisbane, Adelaide, Hobart, Darwin and everywhere in between
- NDIS registered provider — we assist NDIS participants with therapeutic bedding needs
Whether you’re in Perth and want to come in and try before you buy, or you’re in Melbourne and need expert advice over the phone, our team is here to help you find the best pillow for your needs.
Browse our full range of pillows online or call us on 1300 349 771 to speak with a sleep specialist today.
